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Sectors and Purposes

Sectors and purposes

Sectors
Radio
TV
Social media
Advertising
Music
Film
Newspapers
Video game
Animation
Magazines

 These sectors appeal to different target audiences

 Within sectors there are platforms. For example within music we have spotify and apple music.

Purposes
Entertain- gaining the attention of the audience so that they relax and enjoy the activity.e.g. music.
Educate- providing facts about a topic or answering a product. e.g. nature documentaries.
Inform
Advertise- to gain the attention of the product in order for the product to be successful.e.g. billboards.
Promote- Raising the awareness of a product in potential customers. Trying to increase the popularity of a brand and persuade customers to engage or purchase it. e.g. tik tok ads.

This morning on the coach I listened to music. This was entertaining and provided an escape for me, making me forget I was on my way to school.

Why do people consume this media?

Broadsheet newspaper-
It informs us on all the current affairs going on around the world.

Hip hop album-
Promotes more music by the same artist/similar artists

 Entertainment, it provides perhaps an escape and the listeners may be able to identify with the words of the song.

Documentary-

 It educates us on all the things happening within our world

 It's also informative and people watch it for their entertainment.

 Weather app-

 We are informed what the weather will be like.

 Advert-

 To be persuaded, to become loyal or engage with the brand.

To be informed of the products.
The importance of pre production
It is important to plan as it is very expensive to make an mistake.

 Development check-list
The script must speak to the right audience

 This script must be revised, polished and approved.

 Must make sure you have a budget that fits the needs of the production.

 The script is storyboarded- this is visual and so everyone can see visually what is coming next.


Logistics check-list
The talent must be in place- the actors are prepared and ready to start.

 Crew- all positions must be filled and aware of their schedule

All the equipment must be in place, exp. cameras

 A shot list is available. e.g. The hair dresser works at 2:00 pm until 5:00 pm
The Call sheet
A combination of all the work the actors and crew have to do.

 Every single day a new call sheet is needed and shared across every single member working on set that day.

Create a contingency plan exp. location, in case the permission form is not cleared.
What is a Call Sheet? Plus Template Download — Amy Clarke Films | Film theory, Film, Film school


Bonus check-list 
Gear ready and in place

 Pre visualisation with key members is done

 Game plan is set

 Location is locked down

 Lights, camera and audio are ready

Available snacks for everyone
Pre production documents
Casting
Script
Prop list
Equipment list
Stage plan
Call sheet
Story board








Comments

  1. JCoSS Media Dept15 October 2020 at 07:19

    Well done Sasha, this is a really excellent blog post. I'm so impressed with this!

    Miss Crader

    ReplyDelete

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