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Visualisation diagram

 Visualisation diagrams What is a visualisation diagram? A drawing created by hand or digitally illustrating what the final product should look like when created A pre production document Why do we use it? To interpret how the final product will look Plan the layout of a media product in a visual manner to show how a finished item may look What can it be used for? Animations Costumes A logo  DVD cover Web page layout Magazine cover Advert What content should be included? Sketch Multiple images and graphics showing their size and position Layout of the page Colours and colour schemes Placement and style of text Fonts to be used White space Annotations to give detail on things above

Research

 Research Types of research Primary Collecting new data through direct contact with people through onterviews, focus groups and surveys. Secondary Relies on existing data and information published on the internet, magazines or other reliable sources. Types of data Quantitative Data that is easily quantified and therefore easy to analyse and measure Answers tend to be short and limited Questions seek out closed responses Examples- closed questions, surveys and page traffic Qualitative Data that is difficult to quantify and therefore takes longer to analyse Answers are more detailed and better in quality Questions are open ended Examples- observation, open questions and case studies Primary Focus groups- group of people of your target audience you are trying to attaract Advantages-  Detailed information- qualitative data Focusing specifically on the target audience- what appeals to them? You can get honest feedback More targeted  Show a prototype Disadvantages- Focus group...