Sasha N Unit 2

 Visualisation diagrams What is a visualisation diagram? A drawing created by hand or digitally illustrating what the final product should look like when created A pre production document Why do we use it? To interpret how the final product will look Plan the layout of a media product in a visual manner to show how a finished item may look What can it be used for? Animations Costumes A logo  DVD cover Web page layout Magazine cover Advert What content should be included? Sketch Multiple images and graphics showing their size and position Layout of the page Colours and colour schemes Placement and style of text Fonts to be used White space Annotations to give detail on things above

 Research Types of research Primary Collecting new data through direct contact with people through onterviews, focus groups and surveys. Secondary Relies on existing data and information published on the internet, magazines or other reliable sources. Types of data Quantitative Data that is easily quantified and therefore easy to analyse and measure Answers tend to be short and limited Questions seek out closed responses Examples- closed questions, surveys and page traffic Qualitative Data that is difficult to quantify and therefore takes longer to analyse Answers are more detailed and better in quality Questions are open ended Examples- observation, open questions and case studies Primary Focus groups- group of people of your target audience you are trying to attaract Advantages-  Detailed information- qualitative data Focusing specifically on the target audience- what appeals to them? You can get honest feedback More targeted  Show a prototype Disadvantages- Focus group...

 Logistics documents Daily planner/Call sheet They are used each day on production  Ensures everyone on set know what the goals for the day are, where they are based, when they are required to be there and what each individual's role is. It clarifies the goal for the day in one document and it is a simple sheet that can be circulated among everyone, either in print or digitally.  It lists all resources and logistical details as well as creative aims (e.g. shot numbers to be filmed that day) Call sheets should include- Location details: address, map, transport details Crew details: personnel, contact details, times required Heath and safety notes: weather, protective clothing, hazards and closed roads, people tripping over wires and cables Transport schedule: who, where and when Filming schedule: which tasks are going to be done and when? Locations, setting, continuity (costume/ stunt double etc.) Equipment: camera, costumes etc.  Facilities: toilets, trailers, cateri...

 1. One cost may be the wage of designer of the app Another may be to copyright the name of the app so others cannot use it Pay for market research to be completed on the product to gain feedback from target audience  2. Human rights act 1998/ Data protection act 1998 3. I cant give my ideas to anyone else while working for the company as they do not belong to me if i have signed the form. 4. Revenue streams-  Subscription- asking people to subscribe for a fee would ensure that there is constant monthly revenue Sales of merchandising- could be sold on an website or via a link from the website. Also provides advertising as the products could be branded with the website name. 5. Misrepresentation- how can we ensure fair representation of the refugees and the whole system-  Identifying the refugees- some of them will be in danger and will be put in further danger by being seen on documentary. Children- should children be shown in the documentary, without parents consent...

 Logistics Complex process of organising resources for production- ensuring all personnel, props, equipment and locations are in the right pace at the right time, especially on big productions like a major film, which will also involve doing a recce. Poor planning leads to high costs.  Logistics include Personnel- transportation and times they need to be fed Props Production equipment Locations Transportation  Care on location The production company must not only get the resources, but they need them for the right time and for the best value possible.  Personnel Audition the actors Do they have the skills their character is expected to have? If not you may have to train them to do so. Transportation There are 11 different filming locations in the avengers endgame.  Logistically this means they must have organised transportation for the personnel and equipment to go from and to all these different locations, as well as some props and production equipment that the...

Project management  Project management in media is the role of ensuring all aspects of a given production run smoothly by overseeing a number of people and departments.  The project manager must ensure that deadlines are met and the brief is followed by liaising with others and holding them to account.  Skills and traits a project manager needs Leadership skills Budgeting Calm Discipline Teamwork Negotiation  Creative Analytical Timekeeping Good communicator Organisational Integrity  Confidence Understanding  Respectful Accountability Attention to detail  Production schedules  The best way to manage media projects is to create a production schedule. This brings together logistic and resource details and includes all tasks, milestones and the time-scales and deadlines and allows the tracking of progress. This is shared with all members of the production team and contains details of the initial proposal, key milestones agreed with the client as well...

Identify different types of media audiences  Create your own client brief, you are the client Undertake a SWOT analysis  Demographics G ender R ace A ge C lass Socio economic profile of audiences  E thnicity Class Applying GRACE to ASOS G- primary target audience is men and women R- primary target audience are all race  A- primary target audience are 16-35 C- primary target audience is A-C1  E- primary target audience is the UK  Target audience- split into three segments  Primary- main audience exp.  Waterloo roads primary audience is young teenagers Secondary- additional audience exp.  Waterloo roads secondary audience are teachers Tertiary- bonus audience exp. Waterloo roads bonus audience are people who are interested in dramas.  Different target audiences are ultimately what determines the success of the product. The more audiences they reach, the more people who watch the film and this maximises the profit.  Example of a media...

 Briefs- A document/request outlining what needs to be produced-the requirements Types of briefs Formal A detailed document that is produced after a scheduled meeting between a client and a producer. Regulations and time constraints and deadlines will be outlined.  Advantage- Less margin for error Disadvantage- closed scope for personal interpretation.  Informal brief Normally a verbal agreement between the client and producer and no written document is required. Advantage- A little more open scope for your interpretation  Disadvantage- Could misinterpret what the producer wants Negotiated brief The client and producer work together to develop a brief for the project. Discussions take place where the various aims and objectives are agreed before anything is formally written down.  Advantage- More flexability and therefore less pressure, build more of a reputation Disadvantage- May have bad communication between the client and producer Contractual brief The brie...